You are not competing on price. You are competing on trust.
We install a system that generates and manages reviews to build trust automatically.
Homeowners don't choose the first contractor they find. They choose the one they trust. The fastest way they judge trust is Google reviews.
Most contractors have a reviews problem they don't fully see. Not because customers are unhappy, but because happy customers don't think to post. The job went fine. Life moved on.
Unhappy ones find the time.
So the profile grows slowly, unevenly, and often in the wrong direction. Not because the work was bad. Because nothing turns a satisfied customer into public proof.
Meanwhile the Google Local Pack shows the top 3 results when someone searches for a contractor near them. Those three positions take the majority of the clicks. The companies sitting in them didn't get there by accident. They got there by accumulating reviews, month after month, while everyone else waited to be noticed.
That is what Reviews fixes.
A top 3 position generates up to 100 free inbound leads every month. No ad spend. No bidding against your competition. Leads who came looking for you.
Because their close rate is good, that is 16 extra sales every month. Every month. From leads that cost nothing to generate.
Without a system, it's hard to get there. With one, the leads start coming to you instead of you chasing them.
After every completed job the system runs a Customer Satisfaction Call via Voice AI. Every customer. No exceptions. No manual effort from your team.
The call measures satisfaction with a Net Promoter Score from 1 to 10.
Customers who score lower are asked what went wrong and what would make it right. Their answers go straight to your customer support team, before they have a chance to post anything publicly.
Customers who score higher receive an invitation to leave a review on Google or Trustpilot. Follow-up runs over email, SMS and WhatsApp, so the request actually reaches them.
A contractor with 8,000 customers in the database produces 135 published reviews a month. 120 of those come from the existing base and 15 from the customers who bought this month.
That is 3 to 5 a day, every day, for about a year. After twelve months the existing base is worked through and the flow comes from completed jobs alone.
At 135 a month you reach the volume that puts you in contention for the top of the Local Pack within months. Not years.
Once you are there, the leads come to you.
The system detects that a job has been marked complete and triggers the Customer Satisfaction Call automatically.
A Voice AI calls the customer, checks in on the experience, and collects a Net Promoter Score from 1 to 10.
Lower scores go to your support team immediately. Higher scores receive a review invitation across email, SMS and WhatsApp.
The customer posts on Google or Trustpilot. The system responds to the review automatically inside your Google Business Profile.
Over time, consistent volume moves you up in local search results. Those leads arrive without any lead cost attached to them.
One important note on compliance. The FTC and Google do not allow review gating. That means you cannot only invite happy customers to leave a review. You have to ask all of them.
The system handles this by delaying the review request for lower scoring customers by 30 days. That window gives your support team time to resolve the issue first. Turn a potential 1 star problem into a 5 star success story.
The math is straightforward. 3 to 5 new reviews per day, every day. A Local Pack position shift within months. After that, the leads are free.
A top 3 position sends you up to 100 leads a month that cost nothing. No ad spend. No lead fee. They came looking for you.
They convert better than a cold paid lead. 60 percent reach an appointment against 45 percent. They close a little lower, 35 percent instead of 40, because someone who found you on Google is still comparing. On 250 paid leads a month that adds 16 closed deals. The engine goes from 35 to 52.
Monthly revenue goes from $1,161,270 to $1,703,196. Same Consultants. Same proposals. Same ad budget.
Your acquisition cost lands at $1,008 per customer, against $2,583 today. That is 3 percent of deal value instead of 8 percent.
100 free leads a month is what a top 3 position pays out. Every month, for as long as you hold it.
The fields start at our market research average across six home services verticals. Replace them with your own numbers, switch a component off to see what it carries on its own, and the table updates as you type.
No setup fee. No monthly subscription.
You pay for results only.
$15 per published review. That's the cost.
At 135 reviews a month that is $2,032. It buys a Local Pack position and 100 inbound leads a month that carry no lead cost.
You pay when a review is published, not when it is requested. Billing runs weekly, after the reviews are delivered.
Reviews is an investment in an asset that keeps producing leads long after you stop paying for it.
No subscription. No setup fee. Only results.
If your company rarely completes a job, the volume isn't there yet to make this component work properly.
The satisfaction call surfaces problems. If you are not willing to act on what comes back, the system will hand you a list you then ignore.
If you are not interested in local search positioning as a lead source, this component won't be a priority.
This works because real customers are delivering real feedback. That only builds something meaningful when the underlying product and service are good.
If the work is good and the volume is there, this component runs without any manual effort and compounds over time.
Although Reviews can be activated and deactivated as a component of the Revenue Engine, it is not sold separately.
Reviews turns your customer base into public proof. The same call that produces a review is the moment a satisfied customer will name a neighbour, if someone asks. That is the next leak worth closing.
Explore Referrals →