Your Proposals Are Not The Problem.
It's What Happens After You Send Them.
You are not competing on price. You are competing on follow-up.
We consistently follow up on every proposal and bring your Consultants back in when it's time to close.
The Most Expensive Moment to Lose a Deal
By the time a proposal is sent, you have already paid for everything.
Every deal that dies after the proposal stage takes all of that investment with it.
It doesn't just cost you the deal. It costs you everything you spent to get there.
- The marketing
- The lead
- The Appointment Setter
- The Sit Appointment
- The Consultant's time
- The proposal itself
Your Consultants Are Not Going to Fix This
They're not going to fix it because they can't.
They're busy with new Sit Appointments and new proposals. They follow up once or twice, leave too much time between attempts, and then the next lead comes in and the old proposal goes cold.
It's not a discipline problem. It's a structural one. Your Consultants are doing exactly what they should be doing: focusing on the deals in front of them. The proposals from two weeks ago don't get the attention they need.
That gap is where your competitor steps in and closes the deal you already did the work for.
80% of successful sales require at least five follow-up contacts after the initial meeting. 44% of sales representatives give up after just one attempt.
The problem isn't your proposal. The problem is what doesn't happen after you send it.
Let's Review The Numbers
Here's what the numbers look like across three scenarios with the same 100 leads and the same marketing spend.
| Call center / SDR | Appointment Setter | Appointment Setter + Proposal Follow-Up | |
|---|---|---|---|
| Leads | 100 | 100 | 100 |
| Conversations | 60 | 80 | 80 |
| Appointments | 33 | 45 | 45 |
| Sit Appointments | 26 | 38 | 38 |
| Proposals sent | 22 | 35 | 35 |
| Sales | 8 | 12 | 14 |
Same leads. Same Consultants. Same proposals. Better follow-up.
75% more revenue than where you started.
And because you're closing more from the same marketing spend, your Customer Acquisition Cost drops automatically.
CAC at 8 deals per 100 leads
CAC at 12 deals per 100 leads
CAC at 14 deals per 100 leads
That's not a marginal improvement. That's a structural shift in your business economics.
Run The Numbers On Your Own Business
Enter your own leads, cost per lead and conversion rates below. The Appointment Setter stays on, since every Sit Appointment in the table runs through it. Toggle Proposal Follow-Up on or off to see what it adds on top.
How Proposal Follow-Up Works
The moment a proposal is sent, Proposal Follow-Up activates.
Read the proposal
The system reads the proposal: the scope of work, the equipment, the specifics. Every conversation with the homeowner is informed. It doesn't wing it. It knows what was quoted.
Follow up across every channel
Email, SMS, WhatsApp, and voice. Not once. Not twice. Consistently, intelligently, for as long as it takes to get a yes or a no.
Handle questions and objections
When the homeowner has questions, the system answers them. When objections come up, the system surfaces them early instead of letting them quietly kill the deal. When the homeowner goes silent, the system re-engages them.
Bring your Consultant back in to close
When the homeowner is ready to move forward, your Consultant is brought back in immediately. Either in real time or with a call booked directly in their calendar.
Stop when the deal is done
When the deal is marked won or lost in the CRM, Proposal Follow-Up stops immediately. No awkward messages after the contract is signed.
It keeps the deal alive and brings your team back in at exactly the right moment.
It does not propose changes to the scope of work.
It does not discuss pricing adjustments or discounts.
It does not replace your Consultants at the close.
It escalates anything outside its scope immediately.
What Your Consultants Experience
No more losing track of where each deal stands.
No more chasing homeowners who just needed a little more time.
No more setting reminders to follow up on proposals from three weeks ago.
What they get instead
They get notified when a prospect is ready to do business.
That's it.
Pricing
Billed weekly, after delivery.
As with all Revenue Engine components you only pay for outcomes. The outcome of a proposal is a clear yes or no.
Closing a deal depends on your Consultant, your product, your pricing, and a dozen things outside the system's control. What the system controls, and what it delivers on every single proposal, is persistence. Consistent follow-up, across every channel, until you get a yes or a no.
Think of it as pipeline insurance.
Most contractors find this one of the easiest decisions in the stack.
This Is Not for You If
Your Consultants already follow up on every proposal, consistently, across multiple channels, until they get a definitive yes or no. And you have the data that proves it.
If that's you, you don't need this.
For everyone else, this is the fix.
Questions
Where Would You Like To Go From Here?
Although Proposal Follow-Up can be activated and deactivated as a component of the Revenue Engine, it is not sold separately.
The Appointment Setter fixed the first leak in your funnel. Proposal Follow-Up fixes the second. Both work on leads you already paid for. Reviews works on what happens after the deal closes: your customers put you higher in the Google Local Pack, and those leads arrive without a lead cost.
Explore Reviews →