You are not competing on price. You are competing on follow-up.
We consistently follow up on every proposal and bring your Solar Consultants back in when it's time to close.
By the time a proposal is sent, you have already paid for everything.
Every deal that dies after the proposal stage takes all of that investment with it.
It doesn't just cost you the deal. It costs you everything you spent to get there.
They're not going to fix it because they can't.
They're busy with new Sit Appointments and new proposals. They follow up once or twice, leave too much time between attempts, and then the next lead comes in and the old proposal goes cold.
It's not a discipline problem. It's a structural one. Your Solar Consultants are doing exactly what they should be doing: focusing on the deals in front of them. The proposals from two weeks ago don't get the attention they need.
That gap is where your competitor steps in and closes the deal you already did the work for.
80% of successful sales require at least five follow-up contacts after the initial meeting. 44% of sales representatives give up after just one attempt.
The problem isn't your proposal. The problem is what doesn't happen after you send it.
Here's what the numbers look like across three scenarios with the same 100 leads and the same marketing spend.
| Call center / SDR | Appointment Setter | Appointment Setter + Proposal Follow-Up | |
|---|---|---|---|
| Leads | 100 | 100 | 100 |
| Conversations | 60 | 95 | 95 |
| Appointments | 35 | 45 | 45 |
| Sit Appointments | 25 | 36 | 36 |
| Proposals sent | 21 | 32 | 32 |
| Sales | 8 | 12 | 14 |
Same leads. Same Solar Consultants. Same proposals. Better follow-up.
75% more revenue than where you started.
And because you're closing more from the same marketing spend, your Customer Acquisition Cost drops automatically.
CAC at 8 deals per 100 leads
CAC at 12 deals per 100 leads
CAC at 14 deals per 100 leads
That's not a marginal improvement. That's a structural shift in your business economics.
The moment a proposal is sent, Proposal Follow-Up activates.
The system reads the proposal: the system design, the equipment, the specifics. Every conversation with the homeowner is informed. It doesn't wing it. It knows what was quoted.
Email, SMS, WhatsApp, and voice. Not once. Not twice. Consistently, intelligently, for as long as it takes to get a yes or a no.
When the homeowner has questions, the system answers them. When objections come up, the system surfaces them early instead of letting them quietly kill the deal. When the homeowner goes silent, the system re-engages them.
When the homeowner is ready to move forward, your Solar Consultant is brought back in immediately. Either in real time or with a call booked directly in their calendar.
When the deal is marked won or lost in the CRM, Proposal Follow-Up stops immediately. No awkward messages after the contract is signed.
It keeps the deal alive and brings your team back in at exactly the right moment.
It does not propose changes to the system design.
It does not discuss pricing adjustments or discounts.
It does not replace your Solar Consultants at the close.
It escalates anything outside its scope immediately.
No more losing track of where each deal stands.
No more chasing homeowners who just needed a little more time.
No more setting reminders to follow up on proposals from three weeks ago.
They get notified when a prospect is ready to do business.
That's it.
Billed in batches of 10 ($100) after delivery.
As with all Revenue Engine components you only pay for outcomes. The outcome of a proposal is a clear yes or no.
Closing a deal depends on your Solar Consultant, your product, your pricing, and a dozen things outside the system's control. What the system controls, and what it delivers on every single proposal, is persistence. Consistent follow-up, across every channel, until you get a yes or a no.
Think of it as pipeline insurance.
Most installers find this one of the easiest decisions in the stack.
Your Solar Consultants already follow up on every proposal, consistently, across multiple channels, until they get a definitive yes or no. And you have the data that proves it.
If that's you, you don't need this.
For everyone else, this is the fix.
Most installers start with the Appointment Setter and add Proposal Follow-Up at setup. Although Proposal Follow-Up can be activated and deactivated as a component of the Revenue Engine, it is not sold separately.
The Appointment Setter fixed the first leak in your funnel. Proposal Follow-Up fixes the second. Once those are running, the next place revenue is hiding is in the contact list you already own: your customer list and your old leads who showed interest, never converted, and haven't heard from you since.
Explore Lead Reactivation →